TBR | The College System of Tennessee

Title: Director of Recruitment

Institution: Jackson State Community College

Job Summary

The purpose of this position is to coordinate the outreach and recruiting
functions for JSCC following targeted markets identified in the SEM plan and responding
quickly to new/emerging markets using direct recruitment strategies. To hold up-to-date and
comprehensive information about the programs and services offered at JSCC. Supervise, train
and coordinate recruiting staff, to provide a professional, informed and helpful approach to
sharing details about JSCC opportunities and enrolling students. Provide guidance and leadership
in regards to all efforts to recruit prospective students. To successfully collaborate with involved
areas (admissions, dual enrollment, orientation, marketing) to provide clarity and nonduplication
of effort when supporting new students at JSCC.

Job Duties

• Collaborates with a variety of partners to improve enrollment.
  • Collaborates with the Marketing Department to promote JSCC in the district. Provides the strategies and forums to present information regarding JSCC programs and opportunities in person through presentations, events and other direct recruiting strategies.
  • Serves as the point of contact for any event specifically purposed for student recruitment and enrollment.
  • Creates and maintains effective channels of communication with high school administrators, parents, agency directors and staff, in order to effectively recruit students.
  • Administers new and creative methods to increase enrollment that directly impacts the college revenues, including directives on activities with partners in the region and state. Targeted recruitment and outreach strategies to a variety of populations such as Parents, Tennessee Promise and Tennessee Reconnect students, business and industry and Clients of social agencies.
  • Serves as a liaison to applicable external agencies, businesses, high schools, the community and general public, and internal departments for the purpose of facilitating student enrollment processes and resources.
  • Partners with high school counselors to share information about programs and services, and enrollment timelines for JSCC.
  • Directs the planning and staffing of outreach and recruitment activities and events.
  • Maintains current knowledge of JSCC programs and services in order to represent the college accurately and in a positive light.
  • Promotes low-cost, high-quality programs leading to certificates and degrees designed to put students in the workforce or on university campuses.
  • Create, innovate, and respond to changing needs of Potential Students as they explore and become familiar with campus, enroll, and negotiate college systems. Maintains current knowledge of transfer pathways credits and costs, can describe and support FAFSA application processes correctly, is aware of local foundation scholarships, and comprehends and supports JSCC application requirements.
  • Understands program features, processes and opportunities associated with Dual Enrollment. Understands and can explain State level programs designed to support students including Promise, Reconnect, Lottery scholarships, and Tennessee Higher Education Commission and Student Assistance Corporation for Dual Enrollment grants and payments.
  • Ensures recruitment staff manage their inquiry enrollment funnels and can effectively move students towards applying.
  • Ensures recruitment staff manage their application funnel and moving students from applied to accepted to enrolled.
  • Ensures recruitment staff are well informed, knowledgeable, professional and dependable as they speak for JSCC in the district and provide initial enrollment steps for prospective students and applicants.
  • Provides high quality, effective service through learning and continuous improvement.
  • Creates, maintains, and publishes a calendar of recruitment activities and widely distributes the Enrollment Deadline dates for students, parents, and agencies.
  • Maintains recruiter assignments by school for the purpose of travel assignments, call lists, dual enrollment support, and other items as needed.
  • Receives student rosters for Dual enrollment registration opportunities o Ensures student handbook accurately represents the enrollment processes and supports and keeps Enrollment Counselor Handbook updated.
  • Responsible for the coordination of outreach activities -such as campus tours or Promise and Financial Aid workshops- for all and any interested potential students in the district.
  • Supports the college enrollment goals as expressed in the SEM plan through providing appropriate time and attention to identified target populations.
  • Communicates needs for materials and support from Marketing in efforts to recruit a diversity of students as is called for in the JSCC Strategic Enrollment Management Plan.
  • Assists with admissions and facilitates checklist completion and build communications to help applicants move through the enrollment funnel.
  • Collaborates with Dual enrollment personnel and JSCC Advising personnel other stakeholders to develop orientation materials and opportunities to prepare student for success.
  • Creates outreach and enrollment processes for other targeted populations.
  • Embraces and leverages appropriate technology to accomplish job functions and account for job requirements.
• Administrative duties.
  • Collaborate to create messaging, materials and content for department’s use.
  • Prepare and administer budgets for program activities and services to maximize financial benefit to both the college and students.
  • Provides accountability for strategic planning efforts of the department.
  • Responds to other administrative requirements of reporting, managing, etc.
  • Hires, reviews, recommends development, retention or dismissal of Enrollment Counselor staff. 

Minimum Qualifications

•Bachelor’s Degree from an accredited university in business, marketing, social science, orrelated field
•2-4 years of experience in sales, customer service, and/or office processes, or
experience as a college recruiter, participant intake and personnel supervision

Preferred Qualifications

•Master’s Degree preferred
•Strong sales and lead nurturing experience
•Slate CRM experience

Knowledge, Skills, and Abilities

•Knowledge of effective communication strategies and platforms, recruitment and outreachmethods and strategies, accountability tools, event management, and effective supervision andtraining, professional decorum. Analyze and resolve problems, systems understanding, planningand organizational skills. Strong interpersonal skills, effective communication skills includinglistening and public speaking, conflict resolution and customer service skills, motivate andinspire. Proficient with budgeting, planning and recordkeeping.

Physical Demands / Working Conditions

• Prolonged periods of sitting at a desk and working on a computer
• Prolonged periods of standing at times
• Prolonged screen time
• Must be able to lift up to 25 pounds at times
• Repetitive Movement

Pay Rate:  $63,853 - $79,815 (Annual salary depending on eligible experience, which is defined by the current compensation plan.)

Position Close Date:  Open until filled. For best consideration, please apply by, 11/02/2025

Special Instructions to Applicants:

To be considered for this position, you must submit an application.  Prior applications will not be used to fill this vacancy.  

A completed satisfactory background check will be required before hire.